The Destination...Interbike
September 11, 2014
What an experience! I've heard about Interbike since before I began manufacturing the Skrunch Sport Skirt, so it's been a professional "Bucket List" goal that this week has become reality. Bicycle dealers, buyers, vendors, producers, suppliers,
manufacturers, non-profits from all over the world converge on Las Vegas to sell and deal and network, see old friends and meet new people.
Like Las Vegas itself, the event is massive-- everything, from exhibits to events is supersized. The SPIRIT booth is in a corner across from the Women's Lounge between other small, growing businesses like ours. The support between the owners of these fledgling companies is tremendous--start-up business group therapy! Our newbe corner is discovered, or sought-out by thousands of attendees, so the day flies by with a constant stream of visitors seeking new ideas, a new look, and new products for women cyclists.
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